Why Your Business Needs Responsive Web Design

As an entrepreneur, we understand that you are swamped with advertisements from companies assuring that you need this new thing for your company and without it you will be left behind. Usually when you get an email or letter like that or see an advertisement like that, it is trash and just a tactic to get your cash. We would like to offer you some solid information that you can use to make up your own mind. In this short article, we will reveal to you how a responsive website can attract more visitors which will help you to obtain more sales. You do not need to take our word for it however, after reading this post please use your very own intelligence to see if this makes good sense to you.





A responsive website is one that can modify its appearance, screen and measurements based upon what type of gadget is accessing the site. Exactly what this suggests is that if someone is using an iPhone with a 5 inch screen, then the mobile variation of the site will be shown to that person. It also indicates that when that very same person uses their PC with a 15 inch screen, it provides them with an adaptation of your website that is the perfect fit for their screen. With more and more individuals utilizing mobile phones and other types of computers with screen sizes that are all very different, your site should be able to show material that can be easily seen on any screen regardless of size. This is what we call a responsive site, one that is responsive to the device that is accessing it so that the user has a good experience. We imagine that you have actually viewed websites on your phone or tablet that look dreadful because they do not fit the measurements of your phone’s small screen. As a business when this happens you lose those visitors, they leave your website and go to someone else’s site, possibly a competitor and invest their cash with them.


It is more than just having a mobile version of the site, which is by the way essential, however more about effortlessly having a site that perfectly shows your material. Have you discovered how most mobile versions of sites all look the same and aren’t that great? We want to avoid that and you don’t want that kind of mobile design, instead you want a rich experience for all users and you do not want your mobile audiences to lose out or have an inferior version of your site. A responsive site resolves this issue.


website web design word cloudOur team believes that it is extremely important since over 70 % of individuals utilize their phone or tablet to access the web. With people constantly on the go, they are most likely to use their mobile phones to access the web and to browse your site than wait to get the home of utilize their computer with a larger screen. You need to give these individuals an excellent experience. You do not want them going off somewhere else because they can’t see your site properly.


Ideally, this post will enable you identify if a responsive website is going to be good for your business. It is our viewpoint that most sites should be responsive due to the fact that it gives everyone the ability to see what’s on your website which could lead to them becoming valued customers.


Responsive web design is defined as an approach to designing websites that remain constant across different devices used. Using responsive design is something you should consider if you are looking to improve your customer’s online experience. Whether you are building a website for your business or looking to improve an existing one, here are 10 ways in which responsive web design is critical to your customer experience:

Responsive Design Promotes Consistency

Responsive design helps you maintain a consistent look and feel for your website. This consistency means no matter what type of device used to access your content, a customer will become familiar with the same style and format no matter if they use their laptop or a mobile device to do so.

Responsive Design Creates Customer Loyalty

A consistent design is one that also promotes loyalty from your customers. Customers do not have to adapt to different designs or have to determine where to go to find information that they may come to rely on one device when using a different device. Your customers, through responsive web design, reward your consistency with more views and interactions.

Responsive Design Reduces Confusion

Responsive design is consistent design, meaning your customers are not searching for favorite links or spending time looking for the information they want when changing devices.

Responsive Design Maximizes Your Customer’s Web Experience

The overall web experience for your customers is improved through responsive design. “This is critical to you if you want to retain web users as well as piggyback off their positive experience in order to expand your customer base,” says Nick Anderson of DailyHosting.net.

Responsive Design Leads to Greater Sales Conversions

Consistency through responsive design also breeds familiarity with your customers using your website across devices. This familiarity makes it easier to convert sales, as your users are not limited to only making purchase decisions when using one type of device.

Read more: http://customerthink.com/10-ways-responsive-design-is-critical-to-the-customer-experience/